The Growth Secret Of Spa Industry


Do you remember the last time you went to a spa? How was your experience- Relaxing or Baffling? Well, might have been pleasant or intimidating but when everything is right. By 2017, global spa industry has recorded revenue growth (i.e.  17.5 billion from 16.8 billion in 2016) keeping its track record of consecutive growth from past 8 years. However, business analyst still believes it needs some shaking up.

Here, I've gathered some concepts of spa industry in general...

How spa's changed in the last few years?

Spa's been constantly evolving in terms of providing tailored experience to clients. They are much more accessible than previous times - both facilities & packages have changed considerably hereby making it a truly relaxing break.

Why spa can become a game changer?

From my personal experience, would like to add that spas can become game changer in health and wellbeing. They can make good contributions in our mental and physical health apart from general side (beauty, hair and nails) which already is fanatic. In countries like UK and USA the spa's have significantly contributed towards rehabilitation for cancer and mental depression patients through "Recovery Retreats" In essence, would like to see industry becoming more accessible for best of its capacity.

What more will be added on spa etiquettes?

It’s totally dependent on the venue type visited- leisure venues, hotel spas, and Destination spas to be precise. Leisure venues have gym and swimming areas in addition to spa facilities despite not being specialized in them, whereas Hotel spas have variations in luxury, but they are good for romantic dates. Lastly destination spas are for adults - singing, dancing or health breaks.

What's best beauty treatment recommended for spa goers?

The favorite at the minute is Thai Massage, involving therapies based on Malaysian influences and its spa background into consideration that's ideal to relax your mind and body completely. The icing on cake is newly arrived trend of salon services at home, which is prevalent in every part of globe.

What are the important factors for you in selecting a spa for the website or a visit?

The selection of best spa is totally based on experiences rather than beauty treatments, so venues featuring in this list required having a certain number of facilities to position them as most favorable and best suited for clients.

Can you name three big spa trends for the future?

It’s expected that SPA’s are going to get more popular, more sophisticated, offering best treatments and bespoke experience. If you look for relaxation then combining business and leisure travel can definitely be good- keeping extra days after end of a business trip to make the most of it making it win-win situation for everyone.

Another aspect to this is combination of eco travel and environmental awareness where spas are increasingly eco-aware from their treatments to functional pools which are great to see. Also clients now prefer two-night spa breaks rather than day which is because of the economic uncertainty. Now people like to go for shorter breaks rather than longer ones, and by turning it into a spa holiday, it’s like getting you super-charge benefits!

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